Feb 082012
 

James Mirtle in the Globe and Mail asked an interesting question Monday – which rebuild is better, the Leafs approach or the Oilers approach?

Ultimately, the answer to this question can only come years from now, when the young promise on each roster has been fulfilled (or not fulfilled, for that matter).

However, as the continued success of the Detroit Red Wings (and continued failure of the Columbus Blue Jackets) suggests, there are franchise factors that can have a major impact on the development of a successful team.

Good ownership is one of these factors. Every fan wishes their team had an owner not only with deep pockets but an ego that demands on-ice success.

A strong front office is another factor. Management that can create an organizational culture that breeds success, dedication and trust. One that can analyze the on-ice product, adapt to new innovations around the league and make difficult decisions when the time comes. A strong front office includes a talented scouting staff that can find NHL-level talent beyond the first round on a consistent basis.

An excellent coaching and training staff is another factor. Staff who can execute management’s vision, communicate with the modern player, know their hockey Xs and Os and can make sure each player is ready to compete on a nightly basis.

Given these factors, the more relevant question to ask right now is which franchise, Toronto or Edmonton, has the people in place to execute its rebuild most effectively?

Ownership

Toronto’s ownership, even with Rogers Communications and Bell Canada taking over controlling interest, seems like it will be entirely focused on the bottom line for the conceivable future.

Meanwhile, in Oilers owner Daryl Katz, Edmonton has a passionate, deep pocketed owner who cares about the success of the hockey club. His communication skills leave something to be desired, but most fans will take an engaged owner over a faceless board of governors any day.

Ownership Edge: Oilers

Front Office

Say what you will about Brian Burke, but he’s won a Cup; helped build the Canucks on- and off-ice into the juggernaut they are today; and has a league reputation as an honest, straight-shooter who takes care of his players.

Sure, speeding-up the Leaf rebuild process by targeting young, established NHL players didn’t exactly pan out. However it did bring the Leafs Phil Kessel and Dion Phaneuf, two B+ level talents.

What Burke has done well though is surround himself with the deepest (and most expensive) front office in the league, and used what draft picks and money (for college players) he’s had to rebuild the Leafs prospect pool (currently ranked 8th by Hockey’s Future).

Meanwhile, Steve Tambellini has had a puzzling start to his career as an NHL General Manager. Hiring Pat Quinn and Tom Renney to serve as co-coaches was the first head-scratcher. Giving Corey Potter a 2-year contract extension after less than a season’s worth of experience is another. The Oilers front office has been slow to address team weaknesses of size and defense as well.

The Colin Fraser trade dispute was a reputational hit, and something that will add to the Oilers’ struggles to attract free agents. At least Hockey’s Future ranks their organization 4th in terms of prospects, so it looks like the team is drafting well. That seems about the only edge it has on Toronto though.

Front Office Edge: Leafs

Coaching

Neither Toronto’s Ron Wilson nor Edmonton’s Tom Renney should be considered an elite coach. Both have had limited success doing what their respective GMs have asked of them. Wilson’s implemented an up-tempo style, even when his roster was littered with players who couldn’t play that style very well. Renney is teaching the young Oilers how to become better professionals, but the team has been among the league’s worst for three years running.

There are things to like about both team’s assistant coaches. Toronto’s Scott Gordon has had the powerplay among the league’s best all year, while Greg Cronin seems to have fixed the penalty kill (no goals against in 15 games). Edmonton’s Associate Coach Ralph Krueger is an international coaching legend, with strong communication and motivational skills.

The biggest difference between the two teams in this area is the training staff. The Oilers have been cursed in recent seasons by the injury bug, punishing a team with little-to-no depth. Injuries haven’t had the same impact on Toronto’s improving roster.

Coaching Edge: Leafs
  
Any discussion of which rebuild is better has to take into consideration who is executing that rebuild.

Both the Leafs and Oilers are flawed organizations with young, talented rosters. But while Edmonton may have higher-end talent on-ice, right now Toronto has stronger people off-ice. As a result, the Leafs seem like the better bet to realize their potential.

THOUGHTS ON THE FLY

  • Does it really matter that Sam Gagner may have only had 7-points last week? I know I don’t care if the referees are extra generous with their assists.
  • One last Oilers thought – Jordan Eberle, at the time of his draft, projected favourably as another Dany Heatley. Just two years later, Eberle looks to have already eclipsed Heatley as a player. If he can get to 78-points (he has 54 now), he’ll become the highest scoring Oiler since Doug Weight in 2000-01.
  • The Red Wings can deny it all they want, but they desperately need one of Joey MacDonald or Ty Conklin to be solid in goal until Jimmy Howard gets back. The Central Division is a beast, and any prolonged slump could mean St. Louis, Nashville or Chicago leap past them in the standings. It’s hard to get four teams from the same division into the playoffs. The Red Wings can’t afford a set back.
  • If I’m an Eastern Conference team that thinks it can make a post-season run, I am calling Montreal about Hal Gill. Skating-aside, Gill remains one of the top defensive defensemen in the NHL. He would look great in a Rangers uniform.
  • Other trade matches “made in heaven”: Marek Zidlicky to Detroit (a great skating, puck-moving defenseman on a team that plays a puck possession game); Ales Hemsky to Nashville (Hemsky would immediately become the most offensively talented player the Predators have had since Peter Forsberg); Evgeni Nabokov to Tampa Bay (if the Lightning decide to go for the Division crown in a weak Southeast Division); Tuomo Ruutu to Chicago (Blackhawks are incredibly weak on the left-side); Vinny Prospal to Los Angeles (a nice complimentary scorer on a team that needs to find some quickly).
  • Naturally, none of the pairings above have any chance of actually happening, but it’s fun to speculate.
  • Former NHL owner Howard Baldwin talks NHL expansion and hockey in Hartford.
  • Speaking of expansion,more about Seattle as a possible destination for the Coyotes.
  • Here’s former Orca Bay President and CEO Stan McCammon on a possible NHL team in Seattle.
  • This is kind of neat – a breakdown of who sits where in the Avalanche locker room.
  • A nice piece on what Ilya Kovalchuk has become for the Devils.
  • Here’s Elliotte Friedman’s 30 Thoughts.
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