Reality NHL TV: Creating a connection with casual fans
Let’s hold off the hockey talk for a second and take a good look at the NFL and television. If there is one league in North America that understands the effect television coverage has on the bottom line and it’s ability to print money, it has to be the NFL. (If you thought you’d learn about a certain quarterback who should have retired years ago who apparently likes to open up the tool box to share his tool with people, my profuse apologies). To back up this outlandish claim, I provide three exhibits and theme music: National television revenue coming...